Back in the Saddle – Purity’s Saddle Black returns for another season

Saddle-BlackGlass

Purity Brewing Company’s cycling inspired seasonal beer, Saddle Black, is back in cask until April 2016.

A previous winner at the International Beer Awards, Saddle Black is a full flavoured 5.1% hoppy black beer, which uses Chinook and Cascade hops to give a slightly smoky and floral aroma, combining a mix of black pepper, dark fruits, orange and spices. Roasted malts provide a taste of chocolate and espresso, while the use of smoked malt ensures a well-rounded finish for a full-bodied mouth feel.

The award-winning Warwickshire-based brewery and UK Sustainable Manufacturer of the Year continues to promote cycling and the British cycling community. Thanks to its rural home, which see’s hundreds of cyclists pass every week, Saddle Black has become the brewery’s hats off to all its friends on two wheels.

MD Paul Halsey comments: “We love bringing Saddle Black back for fans as the dark evenings set in. The craft we put into the beer reflects the passion of Brooks England and Pashley Cycles, long established West Midland companies at the forefront of their trade.

“Saddle Black is a complex black beer and one that we are extremely proud of. In brewing Saddle Black, Flo and the brew team have created a beer which is full of flavour yet beautifully balanced. It’s excellent with strong hard cheeses as we have proven with our friends at Purecraft bar in Birmingham, where they pair the beer with warm Eccles Cakes and Berkswell, a hard sheep’s cheese. Here’s to another season of Saddle Black and to all our cycling friends. Chapeau!”

To celebrate the beer, Purity has also designed Saddle Black cycling jerseys which are priced at £40 and are available at the brewery shop in Great Alne and at www.bottleshack.uk.

For more information about Purity Brewing Company visit www.puritybrewing.com or call the brewery shop on 01789 488007.

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Notes to editors:

About Purity Brewing Co.

Purity Brewing Co. is a company dedicated to making a difference. In its award-winning products: Mad Goose, Pure Gold, Pure UBU, Saddle Black, Longhorn  IPA and Lawless Lager – Purity demands premium quality and uniqueness. In service, Purity offers distinction, approachability and integrity.

Central to the brewer is a strong commitment to supporting the environment. Purity only uses natural ingredients, supports recycling programmes and respects the community. Also, waste products are recycled through a pond and wetland system. This sustainable eco-system helps minimise carbon dioxide emissions and encourage wildlife diversity.

The Awards:

  • Pure UBU and Lawless Lager, global winners at the World Beer Awards 2015
  • Mad Goose, Longhorn IPA & Gnarly, medalists at the International Beer Challenge 2015
  • Pure UBU – UKs Best Amber Ale, World Beer Awards 2015
  • Lawless Lager – UKs Best German-style Lager, World Beer Awards 2015
  • Purity Brewing Company – Sustainable Manufacturer of the Year 2015
  • Pure UBU Gold Medalist at the International Beer Challenge 2013
  • Mad Goose Gold Award Winner at the Great British Beer Festival 2014
  • Pure Gold CAMRA West Midlands Champion Bitter 2013
  • Saddle Black Bronze Award at Great British Beer Festival 2014
  • Longhorn IPA Finalist at the Indie Beer Can Competition 2014

Visit www.puritybrewing.com for more information.

Issued on behalf of Purity Brewing Co by Gough Bailey Wright, St Johns House, 16 Church Street, Bromsgrove, Worcester, B61 8DN, Tel: 01527 579555. For further information please contact: Richard Harris, richardh@gough.co.uk Michelle Ivins, michelleivins@gough.co.uk

 

 

 

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